Franchising

Data and Demographics for Gyms, Fitness Centres, Health and Wellness with Peter Buckingham from Spectrum Analysis Australia

Data and Demographics for Gyms, Fitness Centres, Health and Wellness

Data and Demographics for Gyms, Fitness Centres, Health and Wellness Date: 25 May 2022 Format: Online Webinar via Zoom Title: Data and Demographics for Gyms, Fitness Centres, Health and Wellness Presenters: Peter Buckingham, Co-Founder and Managing Director of Spectrum Analysis Chat Manager: Dorianne Lyons, Business Development Manager of Spectrum Analysis LinkedIn Registered Guests: https://www.linkedin.com/events/data-demographicsforgyms-fitnes6894247463578939393 Video Recording on YouTube: https://www.youtube.com/watch?v=yMwGjQ1FU30 (and below) PowerPoint Slides: https://spectrumanalysis.com.au/wp-content/uploads/20220525-data-and-demographics-for-gyms-fitness-centres-health-and-wellness-peter-buckingham-spectrum-analysis-australia.pdf …

Data and Demographics for Gyms, Fitness Centres, Health and Wellness Read More »

Franchise Council of Australia Awards Supplier of the Year Finalist Spectrum Analysis Australia

Finalist in the Franchise Council of Australia Awards 2021

Finalist in the Franchise Council of Australia Awards 2021 in the ‘Supplier of the Year” Category Spectrum Analysis Australia is a finalist in the Franchise Council of Australia (FCA) 2021 Awards in the ‘Supplier of the Year Category! We have been a finalist in the FCA Awards three times before. Back in 2012, as you …

Finalist in the Franchise Council of Australia Awards 2021 Read More »

Queen Victoria Building Sydney New South Wales

Buying a Franchise? Here are 6 signs of a good location

Buying a Franchise? Here are 6 signs of a good location By Peter Buckingham If you are buying a retail franchise you need to understand what makes a great location. While we can list 10 or 20 drivers or factors that lead to the success of a retail business, they have different levels of importance depending …

Buying a Franchise? Here are 6 signs of a good location Read More »

Shopping Centre Locations Map Melbourne Highpoint Ivanhoe Prahran

Franchise locations: how far away is too close?

Franchise locations: how far away is too close? By Peter Buckingham When you are about to buy a franchise you must look at the competition both from other companies, and from the franchise brand, and ask yourself, what is a reasonable distance between store locations? How far away is too close?​Competitors are not normally a great …

Franchise locations: how far away is too close? Read More »

You cannot unscramble an egg

You cannot unscramble an egg!

You cannot unscramble an egg! By Peter Buckingham This article was featured in the Spectrum Analysis email newsletter sent on 19 June 2020. Peter Buckingham is the Managing Director of Spectrum Analysis Australia Pty Ltd, a demographic, mapping, franchise territory planning and statistical analysis consultancy. Peter is the Go To person as to how to establish territories in …

You cannot unscramble an egg! Read More »

Open neon sign

Tactical operations or strategic thinking: which works best?

By Peter Buckingham Are you employing tactics or strategy in your franchise or enterprise? After so many years in business and another ten years in sailing – I finally get the difference between strategy and tactics thanks to a recent lecture at the Sorrento Sailing Couta Boat Club. Strategy This is the big plan: how …

Tactical operations or strategic thinking: which works best? Read More »