Peter Buckingham

Peter Buckingham is the Co-Founder and Managing Director of Spectrum Analysis Australia Pty Ltd offering geodemographic modelling and analysis based on verifiable data and statistics for site selection, territory planning, marketing strategy, business forecasting and executive level decision-making for discerning clients across Australia and the world.

2021 Intergenerational Report

2021 Intergenerational report: Australia over the next 40 years

Demographics, Economics, Population, Research Report / , , , ,

By Peter Buckingham Department of the Treasury (Australia) – Analysis and Policy Observatory launched the 2021 Intergenerational report: Australia over the next 40 years on 28 June 2021. It can be downloaded at https://apo.org.au/node/312932 The fifth Intergenerational report came out in June 2021, from the office of, The Honourable Josh Frydenberg MP, Treasurer of the […]

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Franchise Buyer Shopping Centres Episode 14

How to choose a shopping centre location

Retail Locations, Shopping Centres, Site Selection / , , , , , ,

By Peter Buckingham Episode 14 of the Franchise Buyer VLog with Glenn Walford as the host talks about ‘The best shopping centres to open a store in.’ Shopping Centre Sizes Glenn starts by talking about the six various shopping centre sizes: Super Regional 85,000+ square metres Major Regional 50,000 – 85,000 square metres Regional 30,000

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Shopping Precinct Wollongong New South Wales

Leasing a Commercial Site in a Shopping Centre or Strip

Australian Bureau of Statistics (ABS), Market Analysis, Quick Service Restaurant QSR, Retail Locations, Shopping Centres, Shopping Strips, Site Selection, Social Economic Index for Areas (SEIFA) / , , , , , , , ,

By Peter Buckingham In my view, when selecting a commercial site to operate a business from, there are four questions you need to address: What area should I be looking in? Where is my offer in terms of impulse versus destination? Should I be looking in a shopping centre or a shopping strip? Or if

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Guzman y Gomez logo

Case Study – Guzman Y Gomez – Site Selection

Case Study, Quick Service Restaurant QSR, Retail Locations, Sales Predictions, Site Selection, Target Market Index / , , , , , , ,

Case Study – Guzman Y Gomez – Site Selection Peter Buckingham of Spectrum Analysis and Christian Bright, Head of Construction for Guzman y Gomez™ (GYG), met by chance on a flight to Sydney. Peter asked Christian how GYG did their site selection. Peter was referred to Youil Adam (Leasing / Project Manager) and discussions ensued

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Warning Do Not Read This Sign

Buying a business and finding the right location

Australian Bureau of Statistics (ABS), Mapping, Market Analysis, Retail Locations / , , , , ,

By Peter Buckingham You have made the first step, and decided to look at buying your own business. Whether it is a franchise or an individual business, you must be asking yourself where to locate this opportunity, OR is the existing business I am looking at located well, and amongst a suitable demographic. Target Customer The

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Bob Jane T-Marts logo

Case Study – Bob Jane T-Marts – Network Development Planning

Case Study, Mapping, Market Analysis, Network Development Planning, Site Selection / , , ,

Case Study – Bob Jane T-Marts – Network Development Planning Garry Job – National Property Manager of Bob Jane T-Marts Support Team, has used Spectrum Analysis for many years. In one specific project, we assisted in their Network Development Planning, and were again asked to revisit this work using the latest data available. The Project

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Person pointing to commercial premise layout on a laptop computer with a notebook in the foreground

Property Guideline and Site Potential Checklist

Network Development Planning, Retail Locations, Site Selection / , , , ,

By Peter Buckingham In my past life as a Network Development Manager with Caltex, it became obvious to me that if you did not clearly explain what type of commercial property you were looking for, you wasted a great deal of your time looking at rubbish. To try and filter the good location opportunities from

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Pedders Suspension and Brakes logo

Case Study – Pedders Suspension and Brakes – Strategic Network Planning

Case Study, Market Analysis, Retail Locations, Sales Predictions, Site Selection, Strategic Network Planning / , , , , , ,

Case Study – Pedders Suspension and Brakes – Strategic Network Planning Spectrum Analysis have worked with Pedders Suspension and Brakes over the years in setting up their territories. In this Project we were asked to undertake a Market Analysis to understand what made for the strongest Pedders stores. The work involved visiting all the stores

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Precious Cargo Education logo

Case Study – Precious Cargo – Strategic Network Planning

Australian Bureau of Statistics (ABS), Case Study, Preferred Market Area (PMA), Social Economic Index for Areas (SEIFA), Strategic Network Planning / , , , , , , , ,

Case Study – Precious Cargo – Strategic Network Planning Spectrum Analysis was commissioned by Cheryl Shigrov at Precious Cargo Education Childcare and Early Learning to undertake the project of Strategic Network Planning in Adelaide, Sydney, Melbourne and Brisbane. Historically they had looked for outer suburbs, growth areas with the view that these have a high

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Tutor Doctor logo

Case Study – Tutor Doctor – Territory Planning

Case Study, Social Economic Index for Areas (SEIFA), Territory Planning, Units of Demand (UoD) / , , , , ,

Case Study – Tutor Doctor – Territory Planning Rogelio Martinez came to Australia and attended the National Franchise Convention on the Gold Coast as a preliminary process before introducing Tutor Doctor into Australia. Tutor Doctor is an international company from North America, and provides one-on-one tutoring and supplementary educational support programs to students. Tutor Doctor

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